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Friday, March 14 • 10:30am - 12:00pm
Getting Started with Mobile: Tools, testing and tips for building text message campaigns from the ground up

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Nonprofits of various sizes and missions are learning that text messaging is one of the most effective ways to fulfill your organization's most critical programmatic goals. But there are plenty of burning questions for organizations that are new to or have yet to adopt mobile. How do I build a list? What do I say in 160 characters? What can my supporters expect? You'll hear from a panel of nonprofits with tips drawn from testing and analytics to build your mobile list, integrate mobile into your broader strategy, optimize messaging and maximize results using this powerful tool.

avatar for Meredith Begin

Meredith Begin

Education & Outreach Organizer, Food & Water Watch
Building and demonstrating power through digital engagement in order to create progressive change that has positive impacts in the lives of everyday people. This mostly involves protecting our essential resources so that we have access to safe food, clean water and active transpo... Read More →

Sam McKelvie

Account Manager, Mobile Commons
avatar for Jason Wilson

Jason Wilson

Associate Director of Digital Communications, Share Our Strength
The resident web guru at Share Our Strength (a national nonprofit that is ending childhood hunger in America), working on the range of platform sites that help connect and build relationships with the organization's audience. A tech nerd at heart with 15 years experience, online fundraising... Read More →

Friday March 14, 2014 10:30am - 12:00pm EDT
Delaware A
  Strategy, Breakout

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