Loading…
This event has ended. View the official site or create your own event → Check it out
This event has ended. Create your own
View analytic
Friday, March 14 • 10:30am - 12:00pm
Online Testing – Practical Insights & Lessons Learned

Sign up or log in to save this to your schedule and see who's attending!

#14NTCTest

Are you a Nonprofit professional looking to enhance your programs and campaign pieces based on experiential data? Then it’s time to dive deep into putting your online presence to the test.

In this session, industry experts will walk through setting up rigorous testing procedures, and share their findings on what is and isn't working in the online space.  Attendees are encouraged to bring their own campaign pages and emails to brainstorm potential tests with the experts.

What you’ll walk away with: 1) Practical data on what has worked for nonprofits online; 2) Take-home tools to get started testing; 3) Optimization tests to implement right away.

Speakers
MB

Matt Burghdoff

Senior Account Executive, Donordigital
SI

Susan Iovenitti

User Experience Analyst, The Nature Conservancy
BM

BJ McHugh

Director, Online Fundraising, Sierra Club
avatar for Cameron Robbins

Cameron Robbins

Interactive Marketing Manager, Easter Seals


Friday March 14, 2014 10:30am - 12:00pm
Delaware B

Attendees (140)