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Friday, March 14 • 10:30am - 12:00pm
The Amazing Data Show: How Donors Are Giving and How Nonprofits Are Investing in Our Growing Digital Landscape

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Join this session for a wealth of information and real data on the trends in digital fundraising.  Charity Dynamics surveyed organizations large and small to understand where investments are being made to grow digital fundraising.  You’ll learn where your peers are investing in technology, staff, design, SEO, ads, list building, and other areas from the highlights of Charity Dynamic’s Digital Fundraising Investment Survey. Network for Good’s Digital Giving Index compiles donor data across all online platforms to provide insights into the results nonprofits are seeing. You’ll learn which techniques are driving the most donations and how new trends are affecting donor behavior. These reports come together to give nonprofit professionals a strong foundation for planning and executing fundraising campaigns that get results.

Attendees will walk away with: 1) Key benchmarks for organizations’ investments in digital fundraising; 2) Actionable insight on donor behavior and how to raise more online; 3) The best ways to combine digital investment with giving trends for strategic resource planning and fundraising success.
Speakers
avatar for Matthew Mielcarek

Matthew Mielcarek

Vice President, Strategy & UX Design, Charity Dynamics
Leads the consulting and user experience team to deliver best practice solutions to nonprofits. Works to meet the online and integrated strategy needs of Charity Dynamics clients across all nonprofit verticals from the smallest regional organizations to the largest multi-chapter... Read More →
avatar for Caryn Stein

Caryn Stein

VP, Communications and Content, Network for Good
Caryn leads the marketing team for Network for Good, a social enterprise that provides easy and innovative online giving and peer fundraising software to help nonprofits advance good causes. Caryn oversees the development and distribution of Network for Good's wealth of content and... Read More →

Friday March 14, 2014 10:30am - 12:00pm
Maryland B&C
  Tools, Breakout

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