2014 Nonprofit Technology Conference

#14NTCData

Join this session for a wealth of information and real data on the trends in digital fundraising.  Charity Dynamics surveyed organizations large and small to understand where investments are being made to grow digital fundraising.  You’ll learn where your peers are investing in technology, staff, design, SEO, ads, list building, and other areas from the highlights of Charity Dynamic’s Digital Fundraising Investment Survey. Network for Good’s Digital Giving Index compiles donor data across all online platforms to provide insights into the results nonprofits are seeing. You’ll learn which techniques are driving the most donations and how new trends are affecting donor behavior. These reports come together to give nonprofit professionals a strong foundation for planning and executing fundraising campaigns that get results.

Attendees will walk away with: 1) Key benchmarks for organizations’ investments in digital fundraising; 2) Actionable insight on donor behavior and how to raise more online; 3) The best ways to combine digital investment with giving trends for strategic resource planning and fundraising success.