Eric Werner is an interactive marketing consultant specializing in Search Engine Marketing, Social Media, and all things web traffic. With innovative approaches, expert content marketing and blogger relations, Eric has left a trail of success stories while assisting organizations to become more aware of how the web can work to exceed goals and expectations. Eric is the programming chair for the Atlanta branch of SEMPO, and has led interactive marketing initiatives with NRDC, Trout Unlimited, and countless other nonprofit and commercial clients. Eric enjoys Wing Chun Kung Fu and lives in Atlanta, GA with his wife and young son.